Resources for Property Managers

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Education

How AI-Powered Search Is Changing SEO for Property Management Companies in 2025

If you're in the property management industry, there's a good chance you've already noticed that Google doesn't look—or act—the same way it did even just a year ago. As someone who’s been working in SEO since 2001 and has spent the last 15+ years...

Education

Want Better Ads Management? Let PMW’s Experts Handle It

Are you tired of running your ads? Are you tired of wasting money on irrelevant clicks and seeing no leads? Property Manager Websites team of Paid Search Experts offers unique advertising services specifically tailored to meet your goals to grow your business. Why Hire Us?Ou...

Lead Generation

How to Calculate the True Value of a Lead for Your Property Management Business

Lead generation is the backbone of any successful property management business. Without a steady influx of potential owner/investor clients, a property management company cannot grow its portfolio or boost its revenue. Knowing what each lead is worth allows you to budget effectiv...

Education

The Benefits of Rebuilding Your Property Management Website Regularly

In today's fast-paced digital world, having a modern and up-to-date property management website is essential for your business. Updating your website every 2-3 years not only keeps it looking modern but also ensures it remains secure, performs well on search engines, and cont...

SEO for Property Managers

SEO Secrets Revealed: The Crucial Role of Website Code in Rankings

Did you know that the appearance of your website can remain the same while using different coding practices that can either help or hurt your SEO?Optimizing your website's on-site technical SEO is crucial for ensuring your content is easily discoverable, understandable, and i...

Education

5 Steps to Navigating Negative Online Reviews

As a property manager, there is no doubt that you work hard trying to keep tenants, owners, and vendors happy, all while trying to keep things moving. When you have satisfied property owners, it’s a virtual lock that they will inevitably write you positive reviews, whi...

Education

Is Your Website ADA Compliant and Web Accessible?

A Guide for Property ManagersWeb Accessibility StatisticsIn February 2020, WebAIM conducted an accessibility evaluation of the home pages for the top 1,000,000 websites on the Internet. Of this, 98.1% of website home pages had detectable WCAG 2 failures!As of 2020, there are over...

Education

Company websites that aren’t ADA-compliant becoming litigation targets

Great article from FoxBusiness.com:All PMW websites launched after January 2017 are ADA compliant. If you have questions about your website and whether it is ADA compliant, please contact us whether you are a customer or not: support@propertymanagerwebsites.comhttps://www.foxbusi...

Education

Analytics Data Retention Setting

You may have received an email from Google Analytics about their data retention setting.This setting allows you to manage how long you as a user can see stored data from your website.With this setting, we are able to choose how long Analytics retains your website data before auto...

Education

Mobile-first is here...Are you ready?

Google's mobile-first algorithm is officially here. We get notifications daily of sites that have been switched in the index to the new algorithm. We are very excited for this change as we are seeing a trend with our websites to place better on mobile search and have much hig...

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What’s New With PMW
SEO For Property Managers
Lead Generation
Education
Customer Case Studies

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What's New With PMW

Weekly Website Spotlight: A Website Glow-Up That’s All About the User Experience

A Website Glow-Up That’s All About the User ExperienceWhen CAMS came to us, they weren’t looking for flashy, they were looking for smart. With a strong presence across the Carolinas, their goal was to modernize their website, create a sleeker digital presence, and abo...

What's New With PMW

PMW Named a 2025 Google Premier Partner – What This Means for You

We are thrilled to announce that Property Manager Websites (PMW) has been named a 2025 Google Premier Partner, a distinction that places us among the top-performing digital agencies worldwide. This recognition is not just a badge—it’s a testament to our expertise, com...

What's New With PMW

Property Management Video Marketing Services: Available Now Through PMW

It's no secret that we are in a rapidly evolving digital age. As a property manager, you've felt this daily and so have we.Potential clients are consuming more and more video content. The property management companies that are capitalizing on this are often the ones turn...

SEO For Property Managers

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SEO for Property Managers

Bing Optimization - Still Worth It in the Age of Google?

Bing Still Matters for Property Managers: Here’s How to Optimize ItWe get it — Google gets most of the spotlight. But here’s what many property managers overlook: Bing still holds a valuable slice of local search traffic, especially among desktop users, professi...

SEO for Property Managers

Do Free Offers Work? A Landing Page Case Study

When it comes to generating leads online, most property managers face the same challenge: their website gets traffic, but not enough of that traffic converts into real opportunities. That’s where PMW’s Advanced Marketing Platform (AMP) makes a difference.AMP was built...

SEO for Property Managers

Social Profile Optimization & Building Trust Beyond Your Website

Why Optimizing Your Social Profiles Matters for Property Management SEOYour website may be the hub of your online presence, but it’s not the only place potential clients are checking you out. Social media profiles play a critical role in building credibility, improving SEO,...

Lead Generation

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Lead Generation

From Address to nowhere: the cost of ignoring address-only leads

In property management marketing, most leads feel like a win. A form submission with a name, email, phone number, and property details? Perfect. But what about the ones where all you get is an address? No name, no phone, no email. Just a street, city, and zip.Too many property ma...

Lead Generation

Night of the Living Clicks: How a PPC Campaign Turned Into a Budget-Gobbling Horror Story

It’s a story we hear far too often.A property management company wanted to grow, so they hired a marketing company to run Google Ads. (We’ve also heard variations of this story that involve hiring Google directly, asking ChatGPT to write the ads, or even letting your ...

Lead Generation

Turn One Address Into a New Management Contract with AMP

Getting leads from your property management website isn’t always the problem. The problem is what happens next. Most of those leads? They vanish. They fill out a partial form, maybe click around a bit, then ghost you forever.If you’ve ever stared at a website dashboar...

Education

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SEO for Property Managers

Bing Optimization - Still Worth It in the Age of Google?

Education

Is Your CTA Costing You Clicks? Button Text & Placement Matter!

If your property management website feels like it’s losing leads, the problem might be hiding in plain sight—your call-to-action buttons. Those little prompts like “Free Rental Analysis” or “Schedule a Free Consultation” are...

Lead Generation

Night of the Living Clicks: How a PPC Campaign Turned Into a Budget-Gobbling Horror Story

Customer Case Studies

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Customer Case Studies

Weekly Website Spotlight: How This Texas Property Manager is Dominating Their Market with a Website ...

How This Texas Property Manager is Dominating Their Market with a Website MakeoverBlue Ribbon Property Management set out to combine the best elements of top-performing property management websites into one seamless, elevated experience. With PMW, they rebuilt their site to be sl...

Customer Case Studies

When Trust Meets Tech: Why These Property Managers Wouldn’t Trust Their Websites to Anyone Else

In the property management world, no two journeys are exactly alike. Each owner brings their own experiences, challenges, and aspirations to the table. Yet sometimes, the path to success leads different people to the same door. That’s exactly what happened with Tony from Al...

Customer Case Studies

Tell Us Your Story: Karen Jordan

Customer Spotlight: Karen Jordan, Director of Operations at HBR RentalsTell us how your business got started. What inspired you to get into property management?It started with a little question: "Hey Karen, can you help us with our rental?" At first, I thought, sure&mda...

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