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Smart Growth for Smart Property Managers Part 1 (Set a Specific Growth Goal)

Smart Growth for Smart Property Managers Part 1 (Set a Specific Growth Goal)

Set a specific growth goal: In order to grow your property management business, you need a goal. First, decide how many units you want to add to your portfolio over the next 12 months. Add to that the number of units that you expect to lose over the next 12 months. Now divide tha...
A Front Page Blog on a Property Management Website is Key for SEO

A Front Page Blog on a Property Management Website is Key for SEO

Tip #2 "How to Grow a Property Management Business Through a Website" In our experience with over 300 property management websites we see many tactics that our customers employ to help improve their search engine rankings. A front page blog is the second most effective ...
Renew Your Website URL for 10 Years for More Search Power

Renew Your Website URL for 10 Years for More Search Power

Tip #9 "How to Grow a Property Management Business Through a Website" Search engine algorithms are computer programs. One of the many factors that search engines look for in deciding which websites to show for a given search term is the length of time the URL is registe...
Use Video to Grow Your Property Management Website... A Lot!

Use Video to Grow Your Property Management Website... A Lot!

Tip #4 "How to Grow a Property Management Business Through a Website" Putting good video content on a property management website accomplishes almost everything that a property manager needs to make their website more effective in virtually every category. -Customer Eng...
Using Photos to Increase a Property Management Website's Relevance

Using Photos to Increase a Property Management Website's Relevance

Tip #10 "How to Grow a Property Management Business Through a Website" A search engine is nothing more than a computer program. They (Google, Yahoo, Bing, etc.) want you to think that they are sophisticated, human-like entities that know exactly what each user is lookin...
Your Property Management Website Home Page Should be a Traffic Cop

Your Property Management Website Home Page Should be a Traffic Cop

Tip #5 "How to Grow a Property Management Business Through a Website" Property management websites have at least 4 different types of personas that visit the site: Current Tenants, Potential Tenants, Current Owners, Potential Owners. Many property managers also do real ...
Fill Out Your Meta Data Properly on Your Property Management Website

Fill Out Your Meta Data Properly on Your Property Management Website

Tip #8 "How to Grow a Property Management Business Through a Website" Correctly filling out your meta title, meta description, and meta keywords can help you score better on search than your competitors.  Remember that search engine optimization has a lot to do wit...
How to Correctly Name Your Content

How to Correctly Name Your Content

Tip #7 "How to Grow a Property Management Business Through a Website" When I give this class to property managers I jokingly tell them that they should change their profession. What I mean is that property managers need to be more specific when telling potential custome...
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What’s New With PMW

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Property Management Video Marketing Services: Available Now Through PMW

Property Management Video Marketing Services: Available Now Through PMW

It's no secret that we are in a rapidly evolving digital age. As a property manager, you've felt this daily and so have we.Potential clients are consuming more and more video content. The property management companies that are capitalizing on this are often the ones turn...
Grand Opening Celebration Ribbon Cutting Ceremony for PMW & Rentvine

Grand Opening Celebration Ribbon Cutting Ceremony for PMW & Rentvine

People gathered in droves to witness and celebrate the official ribbon cutting ceremony for the new PMW & Rentvine headquarters in Estero, Florida November 5th 2021.  We had the pleasure of having our long time customer and friend Mike Mengden, president of Terra Residen...
Now Introducing Property Management Blog Content Writing Services

Now Introducing Property Management Blog Content Writing Services

You’ve probably heard that blogging and posting relevant content is an incredibly useful tool to help increase traffic to your website and your services. Relevant case studies have shown that consistently investing in blogging efforts can significantly increase organic webs...

SEO For Property Managers

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SEO Secrets Revealed: The Crucial Role of Website Code in Rankings

SEO Secrets Revealed: The Crucial Role of Website Code in Rankings

Did you know that the appearance of your website can remain the same while using different coding practices that can either help or hurt your SEO?Optimizing your website's on-site technical SEO is crucial for ensuring your content is easily discoverable, understandable, and i...
Top 10 Property Manager Websites

Top 10 Property Manager Websites

As a property manager, you know that the internet is a valuable tool for finding information and resources. But with so many websites out there, how do you make your property manager website stand out? Here is a list of the top 10 property manager websites. Their designs are guar...
Why Add More Pages to Your Website

Why Add More Pages to Your Website

From marketing your property management services in specific cities to sharing your pricing or even providing a library video, custom landing pages are a great way to help you achieve your marketing initiatives.There are many different reasons behind adding additional landing pag...

Lead Generation

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Essential Email Marketing Tips for Property Managers

Essential Email Marketing Tips for Property Managers

Property managers are always on the lookout for new ways to find tenants and market properties to new clients. Email marketing is an often overlooked form of advertising to clients, and many property managers feel stumped on where they should even begin. You can use email marketi...
Are Bing Ads Right For My Property Management Company?

Are Bing Ads Right For My Property Management Company?

Microsoft Advertising (formerly known as Bing Ads - & we still call it Bing Ads) is a service that provides pay-per-click advertising on Bing, Yahoo!, DuckDuckGo & other search engines. With Bing Ads, we are able to show ads to users who are actively searching for your se...
How PMW Does Ads Differently

How PMW Does Ads Differently

Here at PMW, we do paid ads a little differently than the rest. We know there is never a one size fits all approach when it comes to ads. Each market is different, each property manager offers unique and different services, guarantees, and pricing. We want to ensure we are highli...

Education

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The Benefits of Rebuilding Your Property Management Website Regularly

The Benefits of Rebuilding Your Property Management Website Regularly

In today's fast-paced digital world, having a modern and up-to-date property management website is essential for your business. Updating your website every 2-3 years not only keeps it looking modern but also ensures it remains secure, performs well on search engines, and cont...
SEO Secrets Revealed: The Crucial Role of Website Code in Rankings

SEO Secrets Revealed: The Crucial Role of Website Code in Rankings

Did you know that the appearance of your website can remain the same while using different coding practices that can either help or hurt your SEO?Optimizing your website's on-site technical SEO is crucial for ensuring your content is easily discoverable, understandable, and i...
5 Steps to Navigating Negative Online Reviews

5 Steps to Navigating Negative Online Reviews

As a property manager, there is no doubt that you work hard trying to keep tenants, owners, and vendors happy, all while trying to keep things moving. When you have satisfied property owners, it’s a virtual lock that they will inevitably write you positive reviews, whi...

Customer Case Studies

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Client Success Story - Jarrett Allen, PMI Riverside

Client Success Story - Jarrett Allen, PMI Riverside

What company are you with and what do you do?Jarrett Allen: Hi, I'm Brad with PMI Riverside and I do property management. I'm Jarrett. I'm with PMI Riverside I do marketing and sales.What service did you use, and how has it benefited your business?Jarrett Allen: So th...
McCreary Realty - We're on a BEACH... with PMW!

McCreary Realty - We're on a BEACH... with PMW!

Video Transcription:Hi everybody, it's Michael McCreary here from McCreary Realty Management, and Bess Wozniak with McCreary Realty Management.Yes, ladies and gentlemen, we are father and daughter.Yes we are, and we're multiple generations, I'm third generation in the...
Deb Newell LOVES the User Experience of PMW sites!

Deb Newell LOVES the User Experience of PMW sites!

Video Transcription:Deb Newell here from Real Time Leasing in Minneapolis, Minnesota, and I am here to tell you why I love PMW. First, which is going to sound kind of silly, is because they're pretty. Not just the people, but the websites that they produce are pretty. And as...

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