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Why Add More Pages to Your Website
SEO for Property Managers

Why Add More Pages to Your Website

From marketing your property management services in specific cities to sharing your pricing or even providing a library video, custom landing pages are a great way to help you achieve your marketing initiatives.There are many different reasons behind adding additional landing pag...
How Does Content Clustering Help Get Me Found On Google?
SEO for Property Managers

How Does Content Clustering Help Get Me Found On Google?

What is Content Clustering? Content clustering expands on the property management lifecycle, such as marketing, tenant screening, rent collection, and more. Having this type of content on your website increases keyword density and overall could improve your onsite SEO. It ca...
What Is Content Marketing?
SEO for Property Managers

What Is Content Marketing?

Did you know that 409 million people view 20 billion web pages every month?! This shows you how blogging is as relevant as ever. Even though most people are skimming blog posts, this doesn't reduce the efficacy of blogging. This is especially true for property management mark...
Are You Capitalizing on Your Traffic?
SEO for Property Managers

Are You Capitalizing on Your Traffic?

We first wrote this blog almost 2 and a half years ago. Guess what? We’re still talking about it! That is how much of a game-changer our Advanced Property Plugin, or APP, is to the property management industry and the impact the plugin has on your website, more specifically...
Google My Business Radius Targeted Removed
SEO for Property Managers

Google My Business Radius Targeted Removed

GMB (Google my Business) Radius Targeting RemovedGoogle has, once again, decided to "shake things up" with Google my Business listings. Much of the Google local algorithm is dependent on the physical location of the user performing the search in relation to your bu...
Rental Listing Plugin from PMW
SEO for Property Managers

Rental Listing Plugin from PMW

Did you know that usage data is one of the three primary factors that go into the ranking algorithm with Google? The property listings pages are the most trafficked page of any property management website. Prospective tenants spend tons of time, sometimes upwards of 8 minute...
Meta descriptions - What does google show in search and why?
SEO for Property Managers

Meta descriptions - What does google show in search and why?

Google has recently increased the size of the description in search shown below each link. This does not mean that google will always show the longer description snippet. This just means that they now have the option if they so choose. The meta description is only used to control...
Google Business, the Whys and Hows
SEO for Property Managers

Google Business, the Whys and Hows

How do I get my business to show on the Google Map?Google Business Listings Setup, the Whys and HowsOriginally Google business and Google plus were one entity. They have broken off into two separate systems with completely different purposes. Below are instructions on how create ...
​Google's ​Mobilegeddon​ Is Coming... Are You Ready?
SEO for Property Managers

​Google's ​Mobilegeddon​ Is Coming... Are You Ready?

Excerpt from Google's Official Webmasters Central Blog: Posted: Thursday, February 26, 2015" Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have ...
SEO for Property Managers Part 15 of 15 - Video
SEO for Property Managers

SEO for Property Managers Part 15 of 15 - Video

This is the final video in the series and discusses the use of video in a property management business and on a property management website. Effective use of video will increase algorithm scores for almost every category in search. Usage data goes up because more people interact...
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What’s New With PMW

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Meet the Brand Architect: Gabe, Our Design Dynamo
What's New With PMW

Meet the Brand Architect: Gabe, Our Design Dynamo

Beauty is in the eye of the beholder, or in PMW’s case, it’s all in the eye of our eclectic graphic designer, Gabe Cameron. Gabe is a true visionary and has already collaborated on some of our most successful rebranding projects for our property management client...
Two Cheeks, One Familia: Our Couch Can't Keep Up!
What's New With PMW

Two Cheeks, One Familia: Our Couch Can't Keep Up!

Two Cheeks, One Familia: Our Couch Can’t Keep Up! | PMW + RentvineTwo Cheeks, One Familia: Our Couch Can’t Keep Up!At PMW, we like to joke that our growth can be measured in couches. What once comfortably seated our small but mighty team now feels like a game of Tetri...
TBT: The Origin Story of PMW and Rentvine
What's New With PMW

TBT: The Origin Story of PMW and Rentvine

The shared vision between PMW and Rentvine has created a strong foundation for both businesses. PMW exists to be the strategic digital marketing partner that property managers need, while Rentvine is built to be the technology partner property managers deserve. Together, they foc...

SEO For Property Managers

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How Much Do Reputation Management Services Cost?
SEO for Property Managers

How Much Do Reputation Management Services Cost?

When it comes to property management marketing, reputation is currency. Owners, tenants, and even AI tools like ChatGPT are making decisions based on your reviews and brand presence before they ever call your office. That makes reputation management services less of a luxury and ...
Perception is Power: Control Your Narrative
SEO for Property Managers

Perception is Power: Control Your Narrative

If you don’t tell your story, someone else will.And here’s the kicker: that “someone” might not even be a person. It could be ChatGPT — confidently telling the internet all about your brand based on outdated reviews, mismatched social media posts, or...
More Clicks, Lower Costs: The Google Stars Effect
SEO for Property Managers

More Clicks, Lower Costs: The Google Stars Effect

Every business owner knows the challenge: you need more leads, but advertising online feels like you’re constantly paying more just to keep up. Google Ads, in particular, can feel like a crowded auction where only the big spenders win. But what if there was a smarter way to...

Lead Generation

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The Shortcut to Local Visibility Google Maps Ads
Lead Generation

The Shortcut to Local Visibility Google Maps Ads

When a property owner starts searching for management services, one of the first places they look is Google Maps. Whether they type in “property management near me” or search for companies in their city, Google Maps has become the go-to tool for finding local business...
How Great Reviews Lower Your PPC Spend
Lead Generation

How Great Reviews Lower Your PPC Spend

How Great Reviews Lower Your PPC SpendWhen it comes to PPC (Pay-Per-Click), most marketers focus on keywords, bids, and landing pages. But there’s another powerful lever you might be overlooking: your reviews.Why Reviews Matter for PPCHigher Quality Scores: Google and other...
Win More Owners with Reputation Management
Lead Generation

Win More Owners with Reputation Management

Win More Owners with Reputation ManagementWhy Owners Choose Property Managers with Strong ReputationsThink about the last time you searched for a service online. Did you look at the company’s reviews before calling? Property owners do the same thing. They want a manager the...

Education

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How to Handle Negative Google Reviews (and When to Flag Them)
Education

How to Handle Negative Google Reviews (and When to Flag Them)

Key TakeawaysRespond first, report second: Always acknowledge negative reviews with professionalism, then assess whether reporting is necessary. Know the categories: Google provides clear reporting categories for unfair, irrelevant, or harmful reviews—use them strategicall...
Perception is Power: Control Your Narrative
SEO for Property Managers

Perception is Power: Control Your Narrative

If you don’t tell your story, someone else will.And here’s the kicker: that “someone” might not even be a person. It could be ChatGPT — confidently telling the internet all about your brand based on outdated reviews, mismatched social media posts, or...
Why Your Next Client Might Come from ChatGPT — And How Reviews Help
Education

Why Your Next Client Might Come from ChatGPT — And How Reviews Help

Imagine this: a property owner in Reno types into ChatGPT:“Which property management companies in my area have the best reviews?”Seconds later, ChatGPT replies with a tidy list. Your competitor is at the top — glowing star rating, recent reviews, praises about r...

Customer Case Studies

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